It is a fact that insurance agents are some of the most avoided individuals. Most people do not want to talk to insurance agents knowing that they would be talked into buying something which they will not appreciate until they are confronted with situations that will make them realize how beneficial it would be if they have an insurance policy. With this prospect avoidance, you would surely wonder how to improve insurance sales. There are a lot of ways but this article is not about how you can get an appointment with your prospects but what you are going to do when you finally get that chance to present your products. Here are some tips.
When you stand before your prospects, you are not just selling your products, you are also selling yourself. Thus, arrive at your scheduled appointment on time and in your best presentable manner. Dress properly with clean shoes. Your prospects will not deal with somebody who looks like they cannot be trusted with.
Be confident but not cocky
Your prospects will naturally ask questions. Provide educational answers and if possible, elicit the answers from them to make it sound like they were the ones who came with the solution to their problem and you are only there to provide the tools to solve the problem. This is one way on how to improve insurance sales without sounding too salesy. Be confident in talking with your targets without being condescending.
Listen more and talk less
Before you get to your scheduled appointment, get some background information about your prospect so you no longer have to ask too many questions but listen to what your target has to say. Avoid pushing for your product features unless it’s the prospect who will inquire for it seeing that it is the solution to their problem.
Lastly, you will find answers on how to improve insurance sales by offering solutions to your prospect’s financial worries. Offer the most comprehensive yet affordable quote that they will find hard to resist.